Al Madina: Company culture as success guarantee
Sales partner Egypt
Al Madina for Advanced Technology – Offset Division in Cairo provides the printing houses in the near and middle East with a comprehensive range of consumable materials at the highest quality. Epple printing inks aid the print customers to combine high grade, top quality print with the maximum level of efficiency.
Since 1986, Al Madina has provided printing presses and printing auxiliaries throughout the near and middle East. From the very beginning the demand was: the printing industry in the region should be promoted. Al Madina is set up on an enormously broad base and serves customers, alongside those from the Offset, Flexo and Digital print sectors, in the sectors of corrugated cardboards, textile and sign printing. For these purposes the Egyptians rely on worldwide partners and since 2016, on the ink systems from Epple Druckfarben AG. The Neusäßer Company is happy with the cooperation with a partner, which represents such a high level quality demand.
Al Madina Offset Division knows: the competence and skills of their employees enable the company's success.
Especially in the near East, the customers appreciate high quality results in general, and that is equally valid for printing results like in packaging and therefore also for printing inks. The variety of colours and the consistency of the printing inks from Epple support this desire. Al Madina very consciously chooses its suppliers. After all, the Offset sector represents about 40 % of the yearly turnover of Al Madina, put together from consumables and presses.
"Since the establishment of the company we have consistently striven to be the best choice for all our stakeholders. This is a position we want to achieve, defend and further develop,” explains Khaled Adel AlAkhwas, Product manager Offset Division. The competence of the employees is equally as important as the style of management.